Brand Coaching

Before you name your company, design your logo or website or decided on your offerings, you should sign up for BRAND COACHING. The process will allow you to be more clear on where you are going with your company and what route you should take to get there.Brand Coaching will:

Determine how to best increase your brand recognition or visibility
Determining the best route to take for attracting the right kinds of customers
Clearly define and communicate your services and their value

Our coaching sessions can focus on any or all of the following:

Creating a vision and mission statement
Clearly define your offerings (services/ products)
Determine who your customers are (Target Market Analysis)
Determine how you will generate your revenue (Revenue Segmentation)
Identify what make you different from your competitors (Unique Selling Proposition)
Identify the best way to reach your clients (Marketing Tool Selection)
Identify future opportunities to increase your revenues (Brand Expansion Analysis)
15 second Elevator Pitch

Full Brand Discovery (up to 4 weeks) – $849 (Regular $1,300)

This in-depth coaching platform allows you to dive deeply into your concepts and attach to your brand at its roots. This process not only defines your brand at its core, it clearly communicates its power and direction to external vendors, customers and collaborators. The detailed Brand Summary Report is the beacon to guiding your brand.

Vision & Mission
Service/ Product Clarification
Target Market Analysis
Revenue Segmentation
Unique Selling Proposition
Marketing Tool Selection
15 second Elevator Pitch
Brand Summary Report

Zoom Coaching

Similar to Blaser Coaching, these sessions are highly focused on challenging areas. Our most popular coaching solution, Zoom is designed to take a more in depth look at your brand and determine the most effective strategy.

1 two hour session (2 hours) – $329
2 two hour sessions (4 hours) – $499
4 two hour sessions (8 hours) – $799
- Follow up reports – $149

Blaser Coaching

Brand Laser (Blaser) Coaching is a highly focused power session that drills down to a specific problem area and develops solutions or strategies to tackle them. It’s the perfect tool for bringing clarity to your brand.

1 Forty-five minute session – $165
4 thirty minute sessions – $329
- Follow up reports – $79 (each)

Would you like to find out if your existing marketing materials are effective? Let us assess them for you. We will give you written feedback and recommendations on: look and feel, content quality and target market appeal. You will be able to move your brand forward with confidence.

Brand Assessments

Website Review – $125
Messaging/ Tagline Review – $35
Content Review (1 page of print or web) – $65
Marketing Materials Review (Choose 3) – $99
- Logo
- Business card
- Brochure
- Flyer / Sales sheet

Brand Prescriptions (a-la-carte recommendations)

This service is geared towards the specific determination of your brand’s direction based on clearly defining characteristics listed below. Clarifying ONE component of your brand can quickly change the trajectory of pace of its evolution. Often clients find it beneficial to focus on ONE element and a time for optimum results.